The Homegrown Vendor Blog

How to pitch a local TV morning show food segment: why shows want food guests, what producers want, how to craft a winning pitch, and how to nail the appearance.

How to write a press release for a new product launch: the standard structure, how to make your launch newsworthy, and how to send it to the right local media.

2026 packaging design trends for cottage food products: authenticity, minimalism, and sustainability, why they suit handmade food, and how to apply them thoughtfully.

How to design a product label that's both compliant and on-brand: what cottage food labels require, how to design attractively, and how to integrate the two.

How to DIY a logo with free tools when you're just starting a food business: the principles that make a logo work, free tools to use, and mistakes to avoid.

How to segment your email list by order history: the most useful customer segments, what to send each group, and how to keep it simple and compliant for more sales.

How to set up an abandoned cart email for a food business: why carts get abandoned, how to write a warm, effective reminder, and how to recover nearly-lost sales.

How to write a welcome email sequence for new customers: what each email should do, how to write in your voice, and how to stay compliant, to drive repeat orders.

How to get your product added as an add-on to a local CSA: how add-ons work, finding the right farm, pitching a win-win partnership, and making it work operationally.