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Evan Knox
Cofounder, Homegrown
E-commerce

Hotplate vs Bakesy: Which One Fits Your Home Baking Business?

The short version: Hotplate and Bakesy solve two different problems. Hotplate runs timed drops, where you open a window, customers order during it, and you bake to the order count. Bakesy manages custom orders, where a customer describes the cake they want and you send back an invoice. Hotplate charges no subscription and takes 5% plus $0.55 per order, added to your customer's checkout total by default, while you separately pay 2.9% plus $0.30 in card processing. Bakesy charges $9.99 or $17.99 a month, takes no per-order platform fee, and routes card payments at 3.9% plus $0.30, a full point above the standard online rate. If you sell the same items on a schedule, Hotplate's model fits. If every order is a conversation, Bakesy's does. If you want a shop customers can order from any day of the week, neither one is built for that.

Every price below was read off each company's own pricing page in July 2026. Check both before you sign up, because platform pricing moves.

What is the actual difference between Hotplate and Bakesy?

They are not two versions of the same product. They are different tools that happen to share an audience.

Hotplate is built around the drop. You schedule a release window, say Thursday at 7pm for Saturday pickup. Customers see a countdown, order during the window, and the window closes. You get an order count and a prep list, then you bake exactly that. Hotplate's pricing page states the model plainly: no subscription, no setup cost, no contract, everything included.

Bakesy is built around the custom order. A customer fills out an order form describing what they want. You review it, price it, and send a branded invoice. Bakesy's feature list is order forms, invoices, galleries, availability calendars, and automated receipts. It is a back office for a baker who quotes work one job at a time.

That difference settles most of this comparison before price enters it:

  • If you sell the same twelve items every week, the drop model does the work for you.
  • If you sell birthday cakes where every order is different, the custom-order model does.
  • If you do both, you will feel the gap in whichever one you pick.
  • If you want customers to order any day, not only during a window, neither tool is designed for that.

The fastest way to settle it is not reading either pricing page again but running one real weekend through a trial. Load your actual menu into a storefront and see which half of this trade you feel first.

How much does each one actually cost?

Here is the full stack on both, plus a third option for reference. Every row shows the same four things, because a platform fee quoted without its processing fee attached is not a real number.

HotplateBakesyHomegrown
Subscription$0/mo, there is no plan to buy$9.99/mo Standard, $17.99/mo Premium$10/mo billed annually, or $12.50/mo billed monthly
Free trialNone needed, nothing to subscribe to30-day free trial7-day free trial
Platform fee5% + $0.55, added to the customer's subtotal by default$0$0, 0% commission
Card processing2.9% + $0.30, paid by you3.9% + $0.30 through Bakesy Secure Payments2.9% + $0.30

Two rows in that table deserve more than a glance.

Hotplate's 5% plus $0.55 lands on your customer, not on you, unless you choose otherwise. Hotplate's own pricing page walks through a $30 order: the customer sees a $2.05 fee added at checkout, and you separately pay $1.27 in card processing. You can absorb the fee instead. That is a real choice with a real cost, and it is the largest single variable in this comparison.

Bakesy's 3.9% sits a point above the standard online card rate. Most online checkouts, Hotplate's and Homegrown's included, run at 2.9% plus $0.30. Bakesy's payments page states 3.9% plus $0.30 for Bakesy Secure Payments and notes the method is optional. Bakesy also lets you accept Venmo, PayPal, Zelle, or Cash App with no Bakesy fee, but then you are arranging and chasing payment by hand, which is most of what a platform exists to remove.

For what card acceptance costs underneath all of this, the Federal Reserve publishes average interchange fees by payment card network under Regulation II. Interchange is the wholesale piece your processor pays the card networks, and it is the reason almost nobody prices online card acceptance below roughly 2.9%. A platform charging 3.9% is keeping the extra point.

What do the numbers look like at real volume?

Take a baker doing 25 orders a month at a $20 average order, so $500 in monthly sales. That is an ordinary weekend cottage bakery, not a hypothetical.

Hotplate, fee passed to the customer

  • Your cost: 2.9% of $500 = $14.50, plus $0.30 x 25 = $7.50
  • You pay about $22.00
  • Your customers pay 5% of $500 = $25.00, plus $0.55 x 25 = $13.75, so $38.75 on top of your prices

Hotplate, fee absorbed by you

  • Your cost: $22.00 in processing plus $38.75 in platform fees
  • You pay $60.75

Bakesy Standard

  • Your cost: $9.99 subscription, plus 3.9% of $500 = $19.50, plus $0.30 x 25 = $7.50
  • You pay $36.99

Homegrown, annual billing

  • Your cost: $10.00 subscription, plus 2.9% of $500 = $14.50, plus $0.30 x 25 = $7.50
  • You pay $32.00

The break-even between Hotplate-with-absorbed-fees and Bakesy sits at roughly seven orders a month. Below that, no-subscription pricing wins even when you eat the fee. Above it, a flat monthly plan is cheaper, and the gap widens with every order.

If you pass Hotplate's fee to your customers, Hotplate is the cheapest option on this page for you at any volume. It is also the only option where your customer pays about 7.75% more than your listed price on a $20 order. Whether that is a good trade depends on your buyers, and it is worth testing rather than assuming. Platform fees and card processing are deductible business expenses either way, which the IRS covers in its guide to business expense resources.

Which one should a home baker choose?

Work the decision in this order.

  1. Do you sell on a schedule or on request? Schedule points to Hotplate, request points to Bakesy. This matters more than price.
  2. Will your customers accept a visible fee at checkout? If yes, Hotplate gets very cheap for you. If no, budget to absorb 5% plus $0.55 and rerun the math above.
  3. How many orders a month? Under seven, no-subscription pricing wins. Over seven, a flat plan wins.
  4. Do you need customers to order between drops? Both tools are weak here. Hotplate closes the window. Bakesy waits for an inquiry.
  5. Who handles your sales tax? Both leave it to you. If you sell across state lines, price that work into the comparison.
  6. How much do discount codes and SMS matter? Hotplate includes both. Bakesy puts discount codes behind Premium. Weigh that against the subscription difference.

When is Hotplate the better fit?

Hotplate is the stronger tool when demand is bursty and supply is capped.

  • You already have a following that shows up when you announce something.
  • You bake in batches and want a hard order count before you start.
  • You want a countdown, a waitlist, and inventory reservation doing the urgency work for you.
  • You want SMS reminders going out without building that yourself.
  • Your volume is low enough that a monthly plan feels like overhead.
  • You are comfortable showing a fee at checkout, or your margins can absorb one.

Hotplate's weakness is the flip side of its strength. Between drops, you are closed. A customer who finds you on a Tuesday has nothing to buy. If a meaningful share of your sales come from people discovering you and ordering right then, that closed window is lost revenue, and it is why many bakers end up running a drop tool alongside a pre-order system that stays open.

The tie-breaker: if your product sells out in under an hour, Hotplate is doing something for you that a standard storefront will not. Scarcity is its whole design.

When is Bakesy the better fit?

Bakesy is the stronger tool when every order is a negotiation.

  • You sell custom cakes, cookie sets, or dessert tables where price depends on the request.
  • You need a real order form that captures date, servings, flavors, and allergens up front.
  • You want to send a branded invoice instead of a payment-app request.
  • You want a customer-facing availability calendar so people stop asking whether you are free.
  • You want reviews and automated receipts without assembling three tools.
  • You are willing to pay 3.9% on cards, or to route payment outside the platform.

Bakesy's weakness is that it is a back office, not a shop. It is not a public marketplace, and it does not put a browsable storefront in front of people who have never heard of you. It also gates a lot behind Premium at $17.99: tips, instant checkout, the revenue dashboard, inventory limits, automated customer reminders, and hiding the Bakesy logo on your shop and invoices. Price the tier you will actually need, not the one in the headline. Our fuller look at order management tools for home bakers covers where each of these categories starts and stops.

What does neither platform do?

Both tools are narrow on purpose, which leaves the same four gaps.

  • Neither calculates or files your sales tax. You track nexus, rates, and filing deadlines yourself.
  • Neither gives you a shop that is open every day. Hotplate opens and closes. Bakesy waits for a request.
  • Neither lists you anywhere shoppers browse. Discovery is entirely on you and your social accounts.
  • Neither handles local delivery with routing. If you drive orders around on Saturday, you are planning that run by hand.

Those gaps are exactly where a general storefront fits, and they are worth pricing before you commit to a tool that solves one workflow beautifully and ignores the rest.

Where Homegrown fits between these two

If your real problem is that you want one link customers can order from any day, for pickup or delivery, without a drop window and without an invoice conversation, that is a different product than either of these.

Homegrown is $10 a month billed annually, or $12.50 billed monthly, with 0% commission and 2.9% plus $0.30 card processing, the same processing rate Hotplate charges and a full point below Bakesy's. You get a standalone storefront on your own link, pickup at the places you actually sell, local delivery with a radius you set and a flat fee you keep, a route to run on delivery day, and sales tax calculated and remitted in all 50 states. The trial runs seven days and nothing is charged until day eight.

Set against these two specifically: Hotplate runs a timed drop better than Homegrown does, because Homegrown does not have drop windows or hard per-release quantity caps yet. Bakesy handles a complicated custom cake quote better, because Homegrown does not have custom-order request forms. What Homegrown does that neither of them does is stay open between those moments, handle the tax filing, and cost the same whether you sell $200 or $2,000 in a week. You can see what the storefront looks like before committing to anything.

If you would rather see the whole category than these three, our cottage food platform comparison puts every major tool side by side using the same fee disclosure as the table above.

How do you test either one without wasting a month?

Do not migrate your business to find out. Run a controlled trial.

  1. Pick your two slowest weeks. Testing during a holiday rush guarantees a bad read.
  2. List five products, not fifty. You are testing checkout and fees, not building a catalog.
  3. Send the link to ten regulars, not your whole list. If something breaks, it breaks quietly.
  4. Track real cost per order: subscription plus platform fee plus processing, divided by orders.
  5. Ask three customers whether checkout felt normal. On Hotplate, ask specifically whether the added fee bothered them.
  6. Export your customer list before the trial ends. If you cannot get it out, that is your answer about the platform.
  7. Compare against a real baseline. If you are taking orders in DMs today, almost anything looks better, so measure against your last four weeks of actual sales.

Bakesy gives you 30 days free, which is enough for two full cycles. Hotplate has nothing to trial because there is no plan to buy, so your test costs only the fees on real orders.

Frequently asked questions

Is Hotplate free?

There is no plan to buy and no setup cost, so it is free to start. It is not free to use. Hotplate takes 5% plus $0.55 per order, added to your customer's subtotal by default, and you separately pay 2.9% plus $0.30 in card processing on every order. At $500 a month in sales across 25 orders, that is roughly $22 out of your pocket and $38.75 out of your customers' pockets.

Is Bakesy free?

No. Bakesy is $9.99 a month for Standard or $17.99 for Premium, with a 30-day free trial. There is no per-order platform fee, but card payments through Bakesy Secure Payments run 3.9% plus $0.30, which is higher than the 2.9% plus $0.30 standard on most online checkouts.

Which is cheaper, Hotplate or Bakesy?

It depends on your volume and on who pays Hotplate's fee. If you pass Hotplate's 5% plus $0.55 to your customers, Hotplate is cheaper for you at any volume. If you absorb it, Bakesy becomes cheaper somewhere around seven orders a month, and the gap grows from there.

Can I use Hotplate and Bakesy together?

Nothing stops you, and some bakers do run a drop tool for scheduled releases alongside a separate tool for custom quotes. You will be paying two sets of fees, maintaining two product lists, and reconciling two payout streams, so it is worth checking whether one storefront covers both jobs well enough first.

Do either of them handle sales tax?

No. Both leave sales tax calculation and filing to you. That is manageable if you sell in one state at a farmers market, and it gets complicated quickly if you ship or sell across state lines.

Does either one help customers find me?

Not really. Neither runs a public marketplace that sends new buyers to vendors. Both assume you are bringing your own audience from Instagram, a text list, or a farmers market booth. Plan how you will find customers for a home baking business either way, because no platform on this page will do it for you.

What happens to my customer list if I leave?

Ask before you sign up, and test the export during your trial rather than at the moment you want to quit. Your customer list is the one asset that has to survive a platform change, and being able to download it is worth more than most features you will compare.

The bottom line

Pick Hotplate if you sell in scheduled drops and your customers will not blink at a fee at checkout. Pick Bakesy if every order is a custom quote and you want an invoice workflow more than a shop. Pick neither if what you actually need is a storefront that stays open, handles your sales tax, and costs the same every month regardless of how good a week you had.

If that last one describes your situation, you can start a Homegrown storefront and have it live in about fifteen minutes. List your products, share the link with a few regulars, and see real orders before you decide anything.

About the Author

Evan Knox is the cofounder of Homegrown, where he works with hundreds of small food vendors across the country to sell online. He and his cofounder David built Homegrown after seeing how many local vendors were stuck taking orders through DMs and cash-only sales.

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