The short version: Local Food Marketplace runs two separate price lists. The food hub line is $149, $249, and $349 a month billed annually, metered by active producers (20, 40, 60). The farm and producer line is $129, $169, and $249, metered by named distribution days (1, 2, 5). Both include a Launch Package worth $499 to $1,499 when you pay annually; on monthly billing that cost is spread across your first six months instead, so monthly is not simply the annual rate divided by twelve. Processing rates and free trials are not published anywhere. SNAP carries a one-time $999 implementation fee.
Figures came from Local Food Marketplace's own pricing page, verified 23 July 2026.
Two products with two price lists, which is unusual and worth understanding before you compare anything.
| Local Food Marketplace | |
|---|---|
| Subscription | Food hub: Starter $149/mo, Standard $249/mo, Premium $349/mo, Enterprise quoted. Farm/producer: Starter $129/mo, Standard $169/mo, Premium $249/mo. All billed annually |
| Free trial | Not published |
| Platform fee | The subscription is the fee. Extra producers in packs of 5 at $25/mo; extra distribution days from $70/mo; SNAP a one-time $999; add-on modules $49 to $99/mo; Local Food Network $149/mo per network |
| Card processing | Not published |
The Launch Package is included at no extra cost with annual billing, at a stated value of $499 for Starter up to $1,499 for Premium.
The tiering meters producers and delivery days rather than sales volume, which changes who it suits, and the worked examples below make that concrete. If you are a single producer rather than a hub, the single-vendor alternative is priced at roughly a tenth of the entry tier here.
This is the most useful thing on the page, and the pricing page does not spell it out.
The hub line meters producers. Starter allows 20 active producers, Standard 40, Premium 60. Customers and locations are unlimited on all three. Distribution days go 1, 2, 3.
The farm line meters distribution days. Starter allows 1 named distribution day, Standard 2, Premium 5. All three are for a single producer, which is you.
So the two lines are solving different problems. A hub's constraint is how many farms it aggregates. A farm's constraint is how many days a week it distributes. Once you see that, choosing your line takes about ten seconds and choosing your tier takes about a minute.
Count your producers if you are a hub. Count your distribution days if you are a farm. Those two numbers select your tier, and the tier selects your price.
Worth working out, because it is where the hub pricing is at its most sensible.
The cost per producer falls as you grow, which is the right shape for a hub. And extra producers beyond your tier come in packs of 5 at $25 a month, which is $5 each, cheaper than the per-producer rate on any base tier.
That last point creates a genuine planning question. A hub with 65 producers can either sit on Premium plus one extra pack at $374 a month, or ask about Enterprise. At 70 producers it is $399 with two packs. The packs stay cheap for a long time, so do the arithmetic rather than assuming the next tier up is the answer.
This is where the farm line gets interesting, and where a hub can get surprised.
On the farm line, days are what you are buying:
So Premium is much better value per day, provided you use all five. A farm distributing twice a week should stay on Standard at $169; one distributing four or five times should go straight to Premium at $249 rather than adding days piecemeal.
On the hub line, Premium includes three days and additional ones cost $70 a month each, which is $840 a year per delivery day. That is a substantial number for a hub adding a route, and it is the cost most likely to be missed when budgeting for growth. If you are planning to add a Thursday run next season, price it now.
Yes, and this is the detail most people miss.
The Launch Package is included at no extra cost with annual billing. On monthly billing, its cost is spread across your first six months instead. So the monthly price is not simply the annual figure divided by twelve. For the first half-year you are also paying off onboarding worth between $499 and $1,499.
That means the honest comparison in year one is:
The exact monthly figure is not published, so ask for it directly. But the structural point holds: annual is materially cheaper in year one, by whatever the Launch Package is worth on your tier.
That is a legitimate way to price onboarding, and it is genuinely better than a mandatory setup fee charged up front. It just means "how much is monthly?" is a real question rather than a division problem.
Two things, and one of them is the big one.
Payment processing. Nothing on the pricing page names a rate or a processor. At hub scale that is the largest line on your bill. A hub moving $200,000 a year through cards at 2.9% plus 30¢ pays roughly $6,700 in processing, against $1,788 for a Starter subscription. The number you cannot see is nearly four times the number you can.
Free trial. None is published. That makes evaluation harder than at competitors offering 7 to 30 days, and it means your assessment happens in a demo rather than in the product.
Ask for both before you spend an hour on a feature tour. Specifically: what is the rate, who is the processor, does it vary by method, and how long does money sit before it reaches producers.
That last one is the question hubs most regret skipping. If funds are held before reaching farms, you are extending credit to your own suppliers on someone else's timetable, and the first late payout is a call you will be taking.
At the entry level, against the other farm and hub platforms:
Two things stand out. Local Food Marketplace is at the upper end on subscription, and its seasonal disadvantage is real: Farmigo's six-month season costs $900 against $1,548 for a year of the cheapest LFM farm plan. If you deliver half the year, that gap matters.
What LFM offers in exchange is genuine hub infrastructure: producer accounts with their own availability and pricing, split payouts, distribution-day packing and routing, and a launch package because standing a hub up is a project rather than a signup.
Our comparison of LocallyGrown.net against Local Food Marketplace works the crossover through, our Farmigo vs CSAware comparison covers the two CSA-focused alternatives, and Local Line vs Barn2Door covers the two general farm platforms most often shortlisted alongside this one.
Depends entirely on your program, and it is worth taking seriously rather than dismissing on price.
Online SNAP and EBT acceptance is genuinely uncommon in this category. Most farm platforms do not offer it at all, and the ones that do have usually built it deliberately. A one-time $999 implementation for a capability that expands who can buy from you is a different kind of cost from a recurring subscription.
Work it as a payback question. If SNAP acceptance brings in twenty members who each spend $500 a season, that is $10,000 of revenue against a one-time $999. It pays back in the first season and costs nothing thereafter.
If it brings in three members, it does not. The variable is your community rather than the software, so look at local participation rates before you decide. USDA's guidance on SNAP at farmers markets covers what acceptance involves operationally, which is worth reading before you buy the technical piece.
A food hub or co-op aggregating many farms, or a single farm with a real distribution operation. Not a vendor.
The tell is in what the tiers meter. If you do not have producers to manage or named distribution days to schedule, you are looking at $1,548 a year and up for machinery aimed at a problem you do not have. A baker with a Saturday pickup window has neither.
USDA's resources for beginning farmers is a better starting point than any software page if you are early enough that this decision feels premature.
For a single vendor selling direct, Homegrown is $10 a month billed annually with 0% commission and 2.9% plus $0.30 processing published up front, and it handles pickup at each place you sell with its own schedule and cutoff, local delivery with a radius and a route, and sales tax calculated, filed, and remitted in all 50 states. The honest bounds: it is single-vendor. It does not aggregate producers, does not split payouts across farms, does not run distribution-day packing, does not do CSA subscriptions, and does not accept SNAP. If you are a hub, it is not a candidate and Local Food Marketplace is the right conversation. If you are one operation that started looking at hub software because that is what turns up in search, you can put a week of real orders through a single-vendor storefront and find out whether you ever needed the rest.
Question one first, before the feature tour. On a hub doing $200,000 a year, a half-point difference in processing is $1,000, which is more than the gap between two subscription tiers and considerably more than anything you will win by negotiating the subscription itself.
Go in with a written total to compare against, too. A quote you cannot benchmark is a quote you have to accept on faith, and the cheapest way to build a benchmark is to price your actual annual volume against a platform that publishes everything. Running one month of orders through a flat-fee storefront gives you a real per-order cost to hold the quote against, even though a single-vendor tool cannot do a hub's job.
Worth modelling before you commit, because the growth costs here are metered rather than flat and they arrive in a specific order.
Take a hub starting at 20 producers, one distribution day, on Starter at $149. Now grow it realistically over three seasons:
That is a realistic three-year path from $1,788 to $5,028, and every step is a decision someone made for good operational reasons. None of it is hidden and all of it is on the pricing page, but a hub budgeting from the Starter price will be surprised twice.
The planning lesson is simple: model the setup you expect in three seasons, not the one you are starting with. Then ask what Enterprise costs, because at $419 a month you are close enough that the quoted tier may be cheaper than the metered one.
Food hub plans are $149, $249, and $349 a month billed annually. Farm and producer plans are $129, $169, and $249. Enterprise is quoted. A Launch Package worth $499 to $1,499 is included with annual billing.
Hub tiers limit active producers: 20, 40, and 60. Farm tiers limit named distribution days: 1, 2, and 5. Customers and locations are unlimited on all plans.
No. Neither a transaction fee nor a card processing rate appears on the pricing page. At hub volume this is likely the largest cost on your bill, so ask for it in writing before signing.
None is published. Evaluation happens through a demo rather than in the product, which is worth planning for: go in with your producer count, distribution days, and annual volume ready.
Packs of 5 at $25 a month, which is $5 per producer. That is cheaper than the effective per-producer rate on any base tier, so adding packs is often better value than moving up a tier.
From $70 a month on the hub Premium tier, which is $840 a year. On the farm line, days are what the tiers meter, and moving from Standard to Premium buys three extra days for $80 a month.
It is a one-time implementation fee for online EBT and SNAP acceptance, which is uncommon in this category. Treat it as a payback question: twenty members spending $500 a season repays it in the first year.
Local Food Marketplace publishes more detail than most of its competitors and still leaves out the number that decides your total. Get the processing rate in writing before anything else, because at hub volume it is roughly four times the subscription.
The structural insight is that there are two price lists metering two different things: producers for hubs, distribution days for farms. Work out which line you are on, count the relevant number, and your tier picks itself.
Two details worth planning around. Monthly billing costs more in year one, because the Launch Package is spread across your first six months rather than included. And extra producers at $5 each in packs of 5 are cheaper than the per-producer rate on any base tier, so growing past your cap is often better handled with packs than with an upgrade.
